Nevada State College Welcomes New Chief of Staff and Director of Marketing & Events

Nevada State College is proud to announce the hire of two key members of the institution’s leadership team: Amber Lopez Lasater has been named Chief of Staff, and LaNelda Rolley has been named Director of Marketing & Events.
“We’re so honored to have these accomplished and talented professionals join our team,” said Bart Patterson, President of Nevada State College. “LaNelda and Amber are highly respected in higher education and here in Southern Nevada and we couldn’t be prouder to have them as leaders as we all continue to work together to serve our diverse student body.”
Lasater brings a strong background in public service and education and an impressive track record of advancing policy in Southern Nevada. In her most recent role, Lasater served as the Director of Politics and Strategic Communications for the Clark County Education Association where she regularly provided strategic advice to the Executive Director and President regarding internal and external matters and effectively implemented various initiatives. She is a graduate of the University of New Mexico in Albuquerque, New Mexico, where she earned a Bachelor of Arts in Intercultural Communication and a Master of Community and Regional Planning degree.
As Chief of Staff, Lasater will serve as a senior advisor to the College President and work to implement the strategic initiatives of the Office of the President. Additionally, she’ll collaborate with other members of the institution’s leadership team to develop, prioritize, and assist in executing the mission, vision, and strategies of Nevada State College.
“It’s a great time to join Nevada State College,” Lasater said. “With its growth, accomplishments, and overall mission, I’m incredibly excited to be a part of what the future holds for the College, our students, and the greater community.”
In addition to Lasater, LaNelda Rolley has joined the Nevada State College team as Director of Marketing & Events.
Rolley brings over 20 years of experience in various facets of marketing and management in the private and public sectors, including higher education. In her new role, she’ll provide leadership and oversight of the College’s communications and marketing initiatives, and promote institutional branding.
“I’m so proud to be part of the Nevada State College team,” Rolley said. “The College is growing, young, vibrant, and most importantly it lives and breathes its mission to provide quality, affordable degree programs to open the door for career success for our students.”
Rolley comes to Nevada State College from the University of Nevada Las Vegas, where she served as the Director of Marketing & Communications for the Division of Educational Outreach. Prior to that, she was a Marketing Communications Specialist for the UNLV Public Lands Institute. Before coming to Nevada, Rolley was appointed by the Governor of New Mexico to serve as Cabinet Secretary and Deputy Secretary for the New Mexico Department of Tourism, where she led the state’s branding efforts. A former radio and television news reporter and sports anchor, Rolley’s work has appeared in several national publications and been recognized with numerous awards. Rolley is a graduate of New Mexico State University in Las Cruces, New Mexico, where she earned a Bachelor of Arts in Journalism and a Master of Arts in Marketing, Management and Tourism Development.
Nevada State College has made a series of key hires throughout 2017. In June, the College welcomed Vickie Shields, Ph.D. as Provost and Executive Vice President. She was tapped to lead the school’s academic strategies. In July, Erin Keller, CFRE, was named Associate Vice President of Institutional Advancement.